Gary Lilien

Research Professor of Management Science, Pennsylvania State University

In addition to his responsibilities at Penn State, Dr. Lilien is the co-founder and Research Director of the Institute for the Study of Business Markets. He has written well over 100 professional articles and is the author or co-author of twelve books, including Marketing Models with Philip Kotler, Marketing Engineering and Principles of Marketing Engineering.

He is an Inaugural INFORMS Fellow, was honored as Morse Lecturer for INFORMS and also received the Kimball medal for distinguished contributions to the field of operations research. He has received honorary doctorates from the University of Liege, the University of Ghent and Aston University and is the 2008 AMA/Irwin/McGraw Hill Educator of the year.